profile
Committed creative professional with a deep understanding of successful design and marketing strategies and more than two decades of media industry experience.
work experience :: creative
SKILLS: Corporate Branding & Brand Communications • Graphic Design • Communications management • Written and verbal communications
Tempe Isaiah Creative Director / Communications Manager (2015 - 2020)
Ran brand campaigns and shaped brand standards for all Temple divisions.
Create engaging written and visual content such as newsletters, brochures, PowerPoint decks, social media posts for Facebook and Instagram, audio, video, and emails.
Created omnichannel marketing plans and devised strategic communication approaches to increase brand awareness.
Leveraged in-depth knowledge of production methods, graphic design, sound design, and video production.
Led creative team meetings and helped bring actionable plans to fruition.
Oversaw the website functionality, including evaluating and managing performance, working with our hosting and server management team, and developing, maintaining, and updating content.
Managed an assistant designer with a hands-on approach to accomplish daily work and special projects such as implementing an organizational social media strategy.
Jewish Federation & Family Services, OC Art Director (2014 - 2015)
Oversaw the creation of the company website, as well as designs and layouts of newsletters, brochures, posters,and other print collateral while ensuring that all graphics, logos, illustrations, and electronic communicationsadhered to the JFFS branding policy and quality standards.
Managed budgets and coordinated project schedules.
Ki'i Boards fine art multimedia "green" studio Founder (2009 - present)
Recycle non-biodegradable surfboards and turn them into original fine art.
Responsible for marketing platforms, client services, and budgeting.
Partnered with the Zimmer Children’s Museum and You Think organization, as well as the nonprofit Project Save Our Surf for its Surf 24 fundraiser.
Leo Creations design/multimedia studio Founder (2002 - present)
Provide graphic design solutions for a diverse clientele, such as the Israel Philharmonic Orchestra, Wolf Tech,Dr. Gording Optometry, Supreme Berry Farms, and California based bands LA Guns and Sublime.
Design websites, invitations, logo concepts, identity solutions, and other brand identity and packaging.
Digital Savant internet company Art Director (1999 - 2001)
Hired and managed the creative team.
Created budgets and established deadlines.
Designed and implemented web and print projects for entertainment industry clients such as Warner Bros., Fox Latin America, and USA Films.
Facilitated the development of front-end and back-end website design for both artists and technology team members.
Novocom Inc. Assistant Producer / Television Post Production/Broadcast Design (1998-1999)
Assessed client needs and determined the goal of each project by developing budgets and working as a liaison between the creative team and the client. Clients include: NFL, Local News Channels, Foreign Broadcast channels - branding.
Landmark Entertainment Group Graphic Designer / Graphics Department (1997-1998)
Landmark is responsible for creating such attractions as Terminator 2-3D for Universal Studios Florida, Jurassic Park: The Ride for Universal Studios Hollywood, The M&Ms Academy for the Mars Corporation, Star Trek:The Experience for Paramount Parks and The Hilton Hotel in Las Vegas.
work experience :: design consulting / art education
Temple Akiba Special Event Graphic Designer and Marketing (2004-2014)
Designed event collateral such as invitations, awards, certificates pertaining to the Temple's Annual Gala and other events that occur during the school year.
Art and Family Education Specialist (2004-2014)
Summer Program Director (2006-2009)
Los Angeles Unified School District / STAR Education Art Specialist (2001-2005)
Worked for the nonprofit educational organization STAR, for which I researched, wrote, and implemented art
curriculums for kindergarten through fifth grade at the Canyon Charter after school program.Created a five-year visual arts and art history curriculum.
Organized the end-of-year children’s gallery exhibit.
work experience :: administrative
The Jewish Federation of Greater Los Angeles Administrator (2010-2014)
Implemented improved work methods and procedures to achieve division objectives.
Worked directly with executives across many departments, including the fundraising team, IT, communications,donor services, and accounting.
Coordinated all marketing requests.
Assisted in planning Federation fundraising events, including event registrations, seating, collecting donorinformation, preparing accounts receivables, and completing communications requests for event collateral suchas invitations.
The Finegood Gallery Administrator (2006-2010) (under the auspices of The Jewish Federation)
Directed implementation of improved work methods and procedures to achieve gallery objectives such ascuration of gallery exhibits, database management, marketing materials and budgeting.
Worked directly with the Art Council Board, assisting them with mailings to cultivate and increase membership.
The Jewish Federation Valley Alliance Freelance Fundraising Assistant Coordinator (2006-2010)
Brought strong planning, organizational and administrative skills to the Jewish Federation Valley Alliance.
Helped the fundraising team on all annual events taking place in the Valley.
Coordinated the annual Super Sunday event, including organizing the layout of its community-wide fundraising phone session.
education
General Assembly (GA) (2019)
Digital Marketing Certification. Academy of Entertainment & Technology (1998)
Certified in New Media Technology
Moore College of Art & Design Philadelphia, PA (1996)
B.F.A. in Communication Arts, emphasis in Graphic Design
Minor: Two Dimensional Fine Arts
Honors: Dean’s List; Cum Laude
Santa Monica City College (1990-1992)
Classes: Law, Writing and Fine Arts
Resided in Bologna, Italy (1989-1990)
additional information
MAC/PC platforms software: Software: Adobe Creative Suite | Microsoft Office Social Media Application: Hootsuite Project Management: Basecamp Email Applications: Constant Contact | Mail Chimp Social Media Application: Hootsuite Audo/Video Management: Vimeo | Soundcloud Familiar with: Final Cut Pro | Premier
Awards: Sara & Simha Lainer distinguished educator
Languages: Fluent in Italian.